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MFC has excelled in the industry and is internationally recognized as an innovative force in the luxury fashion & retail sector. As global business management experts, we pride ourselves on our ability to build or overhaul any business large or small. The most successful businesses are built on strategy, structure, efficient operations and effective management and the fashion & retail sector is no different. And yes of course, a great product range.

If you are a fashion, lifestyle or interiors brand this may mean building and producing your product range whilst simultaneously developing and building your brand and business structure. Or you may be a premium retailer- global or independent who sees that there is room for improvement in your business structure or services. Sometimes you just need a fresh pair of eyes to help you get back on track.

We are driven to find opportunities and solutions for your business, because your success, is our success. Our services are designed to grow with our clients and we expertly guide them through the many stages of their business.

MFC are expert at communicating with a varied supply base and we have a very strong network of industry partners throughout Europe, UK, Asia and the Middle East, allowing us to develop our client's businesses knowing we have global support from international retailers, government bodies, design councils, private funding & investment partners and premium production partners in all corners of the world.

To date we have successfully collaborated with over 200 fashion brands and retailers globally, facilitating our operations through our Dublin and Dubai headquarters.

We are excellent at what we do, and most importantly we want our clients to excel too.

Top 3 focus areas:

-Fashion & lifestyle brand development: Start ups, emerging brands or established.

-Luxury retailer analysis & solution implementation.

-Premium product global development and manufacturing management.






Danielle Somers

Head of E-Commerce & Retail


Altaf Hussein

Business Development GCC


Hawra Ibrahim

Territory Manager: KSA & Bahrain


Sara White

Branding & Communications


CorinNa Joyce

Product Development and Supply Chain



Máire is a huge advocate of fashion entrepreneurship and regularly contributes as a specialist to the world’s leading trade forums and design councils including Enterprise Ireland, DCCOI, The British Fashion Council, DDFC -Dubai Design & Fashion Council, Premier Vision,IFDC- Islamic Fashion & Design Council, WGSN and design institutes all over the world.

Press & Media:



How the Morris Fashion Consultancy helps take Irish fashion brands to the next level


Radio Kerry

Mo discusses opening her new headquarters in Dubai and going global

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Dubai Fashion News

DFN Podcast: How to build your fashion brand with Máire Morris


Ulster Tatler

Mo sits down for a chat with Ulster Tatler on how the business started, the challenges we’ve faced and what the future looks like for MFC on page 76